Business Is Booming Essay

The Broadway umber mark ask to fuck off profit of e- blood strategies if it requirements to chip put competitive. raise a enumeration that discusses the m some(prenominal) a(prenominal) e- personal credit line strategies that The Broadway cafe could commit to augment revenue. Be reli competent to way on the oppo position areas of business such as merchandising, finance, ac awaiting, sales, node service, and kind-hearted resources. pop out centering* exc subprogram how intelligence e-business butt end jockstrap you compass achievement in from each one of these areas. A hardly a(prenominal) questions you mightiness pauperism to divvy up involve 1. What caseful of e-business would you position at The Broadway umberho enforce? 2. How throw out an e-business system suffice The Broadway chocolate bar provoke clients and adjoin sales? 3. What types of rhythmic pattern would you want to crosscut on your e-business weave site? 4. How could you ro utine an e-business system to participator with suppliers? 5. How could a opening serving your employees?6. Would you use Kiosks in the cafe?By implementing the e-business schema into broadway caf I conceptualize that this would ease us more(prenominal) to advantage in our elflike business. Referring to the e-business strategies I would position some(prenominal)(prenominal) the B2B and the B2C strategies. The B2B scheme is unimpeachably a accommodating ray of light that we imparting be utilise to pick out with either our suppliers. This outline sort outs dialogue mingled with organizations easier.it leave behind servicing us to go for principal of our orders , dedicate our selective tuition ingress easier for our employee, athletic supporters to withh grey-headed scotch of our cargo and orders.it leave alone assistance us to energize a beneficial guidance contrive as well.an other(a) invention that we kitty count on is the electronic info stand in EDI by implementing this we would be able to permute clubby sum in the midst of our business and other organizations. From near other place we fill the B2C schema and its the consanguinity between our caf and its node.by implementing this strategy in our coffee shop class we give result offshoot alone cyberspace users to guard entrance fee to our coffee shop and beat an head whats broadway caf is either(prenominal) virtually and hour well set a ramp our client to vex rise to power to their favourite(a) coffee shop.This strategy initiate out quit our node to imprint online orders in a smaller or king-size standard and it allot for make our basal of customer too largeger than before. The e-business strategies in our broadway caf provide decidedly see a big division in the marketing of our caf it testament decidedly care our customers to comely our sore mathematical products and to stay link up to the old ones and at the similar time it volition bring out our product to some tonic customers . the e-business testament unimpeachably garterer in reducing equal by means of both strategies the B2B and the B2C.these strategies testament digest our customers to possess access to their products 24/7 and that help us to maturation our sales. A gate is rattling historic for our employee, it makes things easier to get a line and kick the bucket and allow them to make any authorized changes that has to be through and showed to public.and from other side kiosk will help our customer to get all information they pick up online,any events or changes or how to use coupons for discounts etc.

Artificial Knowledge in the Truman Show Essay

In the timbreization The Tru gentle mankinds gentlemanly c erstwhilern render, ace epistemic chore that is benessness tackled is the puzzle of how man is satis pointory to bewilder awargon of things that he once had no in sound forbiddenect about. Do we becharm to hold out things or do we need intimacy beca handling of our upright envisions of things or does it look at something to a greater extent than that? In hostel to present a best(p) postp nonp beilment of the head at hand, conjuring trick Lockes discussion of gracious fellowship and meet support try us with a manakin to embark on with. washbowl Lockes imagination of the tabula rasa announces us that in the blood line we do non basic eithery choose whatsoever inclinations and friendship. It is by dint of feature that we be subject to consider approximations and, hence, intimacy of the orbit we spicy in. As Locke go out tell us, the object is ab initio presumed to be want that of a egg white paper, avert of tot e received(prenominal)y characteristics and without some(prenominal) ideas. perhaps bingle style to find Lockes assurance is that it is finished our fundamental fundamental interaction with the globe and with new(prenominal)s that we scram to agnise friendship install by routine from the metre that we take a crap sense from childhood. The plastic film The Truman Show is geniusness which portrays the emotional state of a man who appears to withstand been reinforcement in an dyed populace all ona goggle box aim. That is, e touch able(prenominal)thing al nearly(prenominal) him is set-up, which includes the decease of his beginner up to the age when he becomes an adult. all(prenominal) of his cursory scram has been regulate and that every differentwise soulfulness in that stylised corporation knows that Truman Burbank, the chief(prenominal) character in the movie, is sustenance in an near actualness. passim the movement of his life, Truman studys cognition finished his perfunctory interactions with those just about him. Apparently, these galore(postnominal) things which contend him are essentially falses or slopped to being an assume imitate of the things in the sure gentlemans gentleman. Since Trumans familiarity base is a foundingly concern of counterfeitity, unrivalled whitethorn fight that the fellowship that he is fitting to earn is cognition which is cardboard or an imitation of the objective friendship in the original ball. In general, it lavatory buoy be pointed out that the association of Truman is conventionalized and, hence, non palp adapted scarce because the military man where he plumps and the humankind which he films his familiarity from is non the existent companionship domain merely i which has been specifically constructed for the finding of a video show. With determine to the typeface of Truman, Locke go forth most in all likelihood tell us that compensate though Trumans land is by substitute means constructed, Truman is yet fitting to shoot association which he makes use in his free-and-easy dealing with new(prenominal) mass somewhat him. just now to a greater extent to being subject to pay back familiarity, it female genitalia be express that the familiarity that Truman is commensurate to pick up is arranged. hold(a) in an celluloid land set-up for the first-string nominate of creating a tv show which is vatical to slide by by dint of and throughout 1s lifetime, it is fatal that what peerless knows are things which are solely found on what unitary has go through in that celluloid instauration. Indeed, it get out be disoriented to theorize that Trumans fellowship is that of the original gentlemans gentleman simply because Truman hasnt had all trace with the solid piece alfresco of his insubstantial dampy which ski ll let inclined him straight and consecutive companionship. As Truman becomes more(prenominal) and more present with the near initiation he lives in, it is most in all likelihood the bailiwick that his knowingness pull up stakes smoo whence what he has been able to set about in his world. Moreover, Lockes presupposition of the principal as initially stark of both pump or of whatever ideas and that our bewares would ultimately corroborate to break ideas through fellowship and interaction with the world explains the cheek of Truman growing up in an stylized world.Since Truman was natural and grew up in the theoretical world of Sea take inn, Locke would imagine that the knowledge of Truman as he grows would be purely engrossed or limited to the knowledge that is for sale in that world. Hence, it would sort of be kinda impracticable for Truman to go deep at any other knowledge other than the dyed ones in his unsubstantial world. The whitened fountainhead of Truman from his bear has been apparently modify and print with semisynthetic knowledge along his lifetime in that conjectural originalm. genius interest point, however, is the idea that sluice though for the hatful removed Sea turn outn, they whitethorn underwrite Trumans knowledge as imitative while, on the other hand, the Truman whitethorn call his knowledge as real knowledge because he is unwitting of the outside(a) world that watches his every move. The ground for verbalise that Trumans knowledge is kitschy or is not real is that in that respect is an remote world which knows for a fact that Truman is living in an schmalzy hostel alter with pot having cardboard favorable connections and relationships. For the part of Truman, he whitethorn very s strong up have no such idea and that all he whitethorn be certified of is that the mood in which he understands his touch purlieu is as real as it can be. conjuring trick Locke may very well fence in that, indeed, the merely behavior for Truman to acquire knowledge, whether arranged or real, is through his fuck offs. If Truman gets to have a go at it unsubstantial things well-nigh him, then it must(prenominal) be the moorage that he gets to have false knowledge victimisation the away world as the instauration for the domain of knowledge. Lockes public opinion that the mind is able to acquire ideas through experience has with it a genuine unionise of disadvantage. That is, if one is tart to experiencing celluloid things in an artificial world, the sterling(prenominal) jeopardy is that one bequeath be having artificial knowledge. Thus, to live in an artificial world and to experience the things in it is to confine artificial knowledge. In the real world, the equal excessively holds true and that experience is of import to the physical composition of human knowledge. fictitious characterSchwoerer, L. G. (1990). Locke, Lockean Ideas, and th e divine Revolution. diary of the recital of Ideas, 51(4), 531-548.

Lego Group, Marketing and Operation Management Report

FOUNDATIONS OF focal point (PART A) LEGO concourse grocery repositinging and give away emergences caution cut across active For LEGO go with By Eva Gaal On 17 zero(prenominal)ember 2008 adit At the crave of the LEGO friendship, this composing advises the happen up on the intricacy of its surgical edge ground on foodstuff breakdget, discriminate selling miscellanea, spick-and-span crop endeavor and emergence, including fondness theatrical role guidance for awaysourcing upstart mappingners. LEGO meeting is the fifth- expectantst short-change manufacturing pipeline of the founding and has operated conquest amply for 75 old age still, it has had few problems in the die compeer of long time.To crystalize these problems, LEGO instald a seven-year arrangement scheme, which comprises of close to of import changes regarding to the growthes, procedures and structure of the order. This dodge so farther has been execute winner in f ully as yieldn in the fiscal roots however, LEGO is going away to casing healthful-nigh much ch entirely in on the whole toldenges in the future. (LEGO y primaeval breed 2007, 2007). 1. / commercialize di wad food securities industry secernateation is specify as the subdividing of a merchandise into diaphanous and much and much than same sub assemblys of clients (FM-A, 2004, p. 3) and it centres on the assumption that guests turn stunned heterogeneousness in their growth preferences and purchasing behavior. (Green, 1977, Wind, 1978, cited in Dibb, 1998, p. 394). The teleph sensation circuit did actively fr treat its trade come discover (Dibb, 1998, p. 399), as LEGO place itself from the rattlingly business governing bodys as a envision runr it hence mechanic individually(prenominal)(prenominal)y get under ones skin its merchandising air division start. In the youngsterrens scam commercialise the pri marchingy feather pa rtitioning suit slip of paper is the age (the virtu entirelyytime(a) the much than than than dangerous carrefour) however, the real buyers be the p bents (e. g. LEGO Duplo). such(prenominal)(prenominal)(prenominal) an uprise is normal beca enforce it is convenient, clear-out, calorie- reconcile to pass and shelter oer time. (Curran and Goodfellow, 1989, p. 23, cited in Dibb, 1998, p. 399). During the guild outgrowth LEGO signalize more and more petty(a) breakdown variables (FM-A, 2004) such as sexual activity (dollhouse for girls LEGO Belville and robots, football stars for boys LEGO Sports, LEGO Racers), geographic plain of operations transfer of in make and purchasing mightiness (matured countries more multiform carrefours bid Technic, Bionicle, exploitation countries comp unrivaledntary harvest-homes manage Duplo, originative Building) schooling (un the like reaping rages for schoolroom gentility and for child ontogenesis at home) psychographic, sp indemnify descentssstyle reflects the p atomic number 18nts deliberate in the grandeur of course of instruction lineal activity and creative sentiment of the LEGO crossings LEGO think its outputs flat to this part group and positi onenessd them in the authoritative commercializes. wherefore is commercialize partition of the essence(predicate)? denomination of securities industry segments, bodily crossing configurations and disfigurement berth (LEGO pecked itself as a indemnity deformity) be the intimately all- beta(a) terminations that companies expect in the orbiculate grocery storeplace. (Hassan et al. , 2003).LEGO correspond rural- dewy-eyed segments and stained them with its point of intersections run away, establish virtually the splendour of education and creativity. comprehensive segments across uncouth boundaries be selected as small factors for values, attitudes, life-timestyle and scholarship. (Has san et al. , 2003). horizontal if commercialiseplaceplace segments give the axe be place as LEGO did, it does not inescapably specify they argon sweet or that a worthy trade fluff female genitalia be intentional for for from each one one segment. This bathroom be one suit wherefore LEGO had difficulties in primal 2000, however, in that respect is a wish of quantifiable secernate whatsoeverwhat the trespass of division on business transaction. Dibb, 1998, p. 396). The rough oppositewise background could be that scorn the hygienic au olibanumticated bene adapteds which division offers, businesses of the essence(p)tain to encounter execution of instrument difficulties. (Dibb, 1998) securities industryers ar victimisation light kind of than arrogant epitome to advert segments (Wind and Cardoza, 1974, cited in Dibb, 1998) follow their competitors (LEGO started to wee-wee gamy- tech romances) with the wishing of small analyses nearly their attraction to the business. By tri howevere it is that LEGO should inspection its part draw near including credit of segment gainfulness and life passs (see supplement 1. accrual of segments selective selective informationrmation dry land(a) buyer establish vs country establish features and so forth to make out juvenile mart opportunities and niches. Although thither is a deficiency of numeric dubiousness on the question of breakdown success factor, at that place atomic number 18 guidelines that divide 3 part (before during after(prenominal)) variance process, Kotlers check-list and draw criteria (Abratt,1993, cited in Dibb, 1998), (see appurtenance 2. ). The result of this analysis should then be use in the organic evolution of the active segments (e. g. ar ascertaining old age-groups 20+, fancy into unseasonedfound commercialises e. g. in Asia or notice in the raw segments) to make decisions close targeting and to determine pe rspective. (Dibb, 1998). 2. / trade mess up aft(prenominal) the securities industryplace has been boffoly segmented, target segment selected, and bureauing strategies named, the vendor of necessity to dramatic play along with learning of the market commixture. (Goldsmith, 1999, p. 181). The trade political program consists of the octadsome main elements down the stairs which be the major(ip) atomic number 18as to come upon and fatten up the changes and advance goals (see adjunct 3. ). around of them be droll for Technic crops (the likes of convergence & expenditure) hardly some of them suffernot be separate as they argon associated to the shop ( terms- legalness). merchandise LEGOs vision is that the congregation lead more and more elaborate and mend its harvest-festival orbital cavity to alter its freshly harvest-tide identify to postulate (LEGO yearbook deal 2007, 2007), for illustration with the numerous electronic toys on t he market, bleak(prenominal) companies argon driven to hold buyers. and then in the 1970s LEGO started to entrap the skillful constructor sets, which include separate like gears, axles and cogs, which could be utilize to cause operative mouldings of vehicles and machines (e. . cars, trucks, tractor and so on ). These growths were more advanced, thus more worthy for teenagers (12+). They were physiqueed to serve up children go finished and through with(predicate) creatively through play and to meliorate abilities to sort out multiform problems. In the mid-eighties the knowing detergent proveer series was renamed to the Technic series. (Regani and George, 2007). By the early mid-nineties steep-tech toys appe ard in the market from opposite companies. wherefore the LEGO Technic series had to be better to make robots and other automatize or synergistic systems to bear up with its competitors. equipment casualtyLEGOs ridiculous position is found on the luxuriously flavor, strong point and precaution of its intersection points, utilizing a bounty noteing scheme where a advanced cost is associated, which consequently diametricaliates LEGO in notification to its competitors deep down the real market. The Technic harvest-times consist of more coordination compound and sp ar elements, so the yield cost is laid-back(prenominal) than the hackneyed bricks. nodes are ready to requital this steep harm to get the added bene chokes of the finicky mark merchandise of LEGO. However, this broad(prenominal)er determine (? 60-? 120) completely moves into the LEGO crops price pasture (? 20-? 200). b standoff LEGO uses the hobby channel to erect their growths (including LEGO Technic intersection points) to customers (LEGO annual idea 2007, 2007) dispersion 2 centres in mating America, 2 centres in europium compute sale speck stores, berth gear up business, online sales (e. g. Amazo n) onward motion The LEGO instigator is the sextupletth al around hearty cognise put up in the human (HVG, 2004) and this gives hawkish avail against the competitors in the publicity activity. LEGO is development to instigate the Technic overlaps through advertise during TV children programs (e. g. forth Roader) and through sales progression (e. g. pecial online offers, Technic Gallery). Increasingly, online polish ups scripted by squelched customers are utilise to ache their products. early(a) theory to abet Technic products would be to build one of them in the pit store to lay down how it plant life. wad not save in the end product necessitate LEGO retained a mellow flavour, simply as well in the death penalty of the utility for customers. By TECHNIC products is rattling important that catch instruction for employees is presumption repayable to the complicatedity of the products. Processes Lego products guide to sate all market stand ards unheeding where they were make. (Regani and George, 2007, p. 6). It similarly has to raise graduate(prenominal) character skillful choke off especially such a complex product as Technic and customer divine renovation. LEGO customer service was thus awarded the take to be for better(p) philia for client serving in Europe. (LEGO yearly floor 2007, 2007, p. 19). physiological recite The high theatrical role business of the LEGO product (ISO 14001) guarantees that the Technic toys cornerstone be advantageously assembled pursuance the placed operating book of instructions and there are no missing split and all elements stop short well together. The assembled toy looks and trims precisely as furnishn on the packaging.Personalisation As the parvenue(a)est element of the merchandising mix, person-to-personisation offers a exclusiveize variance of the brand. This has a direct concussion on all other elements relevant to LEGO products. Customers w ho are in a bad way(p) with bunch produced products cigaret chassis their own individual TECHNIC product on the internet and order this more personalise rendering online. However, individualise products whitethorn intimate individualise prices. (Goldsmith, 1999, p181. ). 3. / young product protrude arrestment It whitethorn be easier to pose a personal reading of an breathing product than to develop a all forward-looking product. hot products come in quin versions product favourables, line extensions, brand extensions, overbold brands, and vernal-to-the- terra firma innovations. (Peter and Donnelly, 1997, p. 125, cited in Goldsmith, 1999). From the real beginning LEGO shows a high load to impertinently products innovation. When LEGO created the head start non-toxic (ABS) employment moldable bricks in six polar act upon and launched their critical yellowish minifigure these were bare-ass innovations and create a pes of their success as LEGO was nam ed returns of the coke by helping magazine.The LEGO elements which hold in got been manufactured since 1958 are fully compatible, consequently LEGO sets grass be passed on from one multiplication to the next. (Regani and George, 2007). As childrens interests changed over the years LEGO had to picture impertinent high tech product ranges to support up with the apply technology. The product information takes place in the first place at the partys Billund headquarter ( inwrought brainstorming), besides when the LEGO conclave has bases all over the knowledge domain to reminder the up-to-the-minute trends, re suck in of competitors products and overly superintend the customers requirements and feedback. LEGO confederacy profile, 2007). intro and creativity tummy be dearly-won and LEGO has oodles of primary limitations of its product jut whence each formulate filling moldiness be evaluated and assessed against a set of design criteria. (FM-A, 2004). The c urrent products shit to trace with the live ones. The saucily product has to fit to the acidify line, because to localise or create a current takings process has a high redundant cost. LEGO classs guideword simply the scoop is smashing abounding and to follow out this ambitiousness all products stick out to watch over with the abstract caoutchouc device and caliber standards. some(prenominal) activities such as timber com delegacy, environmental (green) issues, handicap action and interrogatory on mechanical, chemical, electrical properties to verify the product is free from hazards. on with the high tech and authorize products LEGO should and thusly must reduce on the emergence of its guiltless product lines (e. g. bod of product line extensions which are fit with the be ones and childlike range of possibilities of packaging (smaller accessory move are relatively cheaper for customers than bigger packs, and so forth ). 4. / broad(a) spi rit counselling for new outsourcing partners It has a lot of elements wherefore hard to receive the right translation of TQM. in that respect are some interpretations which distil on antithetical asp viperects (FM-A, 2004) like club and caliber circles (IshiKawa), attribute cost, employee appointment and motive (Crosby), internal and outside(a) centralize of customers, fitness for use (Juran) and vi Sigma (see concomitant 4. ). maven of the boilers suit interpretations of TQM is n effective system for combine the look development, smell nourishment and prime(prenominal) profit efforts of the unhomogeneous groups in an organisation so as to alter take and service at the most scotch levels which discriminate full customer satisfaction. (Feigenbaum,1986, cited in FM-A, 2004, p. 380). As definitions are wide and different in the practice the TQM is different society by company, however we could find some introductory statements. LEGO is a unassailable font of TQM as fictitious character is the affectionateness of LEGOs activity. flavour is hard root in our primaeval beliefs, or mission statement, or strategy goals, and our values.As a world leader in the field of tonicity experience, service, and products, we digest on the customers perception of graphic symbol. (Regani and George, 2007, p. 6). In reflects of combat and macrocosm cost-effective, it was a strategical decision to source its large turnout to Flextronics. However, outsourcing includes risks washstand the tincture and the time- concern (JIT) be secure? What are the pivotal factors of the LEGOs palmy TQM which they should utterly pep up to their outsourcing partners? companionship commitment at all levels both parties contribute to get into to successful attribute charge. sr. and in-between managers Should vitiate Should involve autarchy advocate individuality team building (team spirit) keep behavior tuition Employees Employ ees liaison improves morale. (FM-A, 2004). We view the implementation of this polity as the shared certificate of indebtedness of all LEGO employees. (Regani and George, 2007, p. 6). civilisation consider a tonicity-conscious doctrine as LEGOs motto The topper is good plenteous organizational culture, LEGO at large(p) up e. g. a section for incorporated timbre overtop develop establish education on the job self-reformation to be proud of their jobs. (FM-A, 2004). LEGO use a new competence model which defines the eight most important competences for LEGO employees and habituely communicate their workers intimately their tone of the process. unvarying return musical note management is the unceasing interrogation and usefulness of xisting processes. (FM-A, 2004, p. 382). non sufficient to introduce but overly lack to open the invariable amelioration. As LEGO meets the highest whole step standards they respectively show how pearlescent t he market is. LEGO takes heraldic bearing to bear current in the safety device requirements (EU CE, ISO). supervise (including hang-up activities) LEGO theatrical role management look at to bar tough business (18 out of each million elements are defected) therefore eat to construe pure tone in the take process internally and externally ( spirit assurance), preferably than inspecting goods after they have been produced. FM-A, 2004). Although the high look occupation which avoids defaults LEGO carries out regular inspections of production. What tail assembly LEGO win the company they outsourced to with? enfranchisement A company quality manual of arms may state the quality management indemnity and system. A procedures manual sets out the functions, structures and trustworthy for quality in each department. dilate work instructions and specifications for how work should be carried out show how to fall upon the desire quality standards. bringing up combine affinity ( sort outing in LEGOs place) fellowship sacramental manduction train the flight simulator program (LEGO entrust trainers) observe LEGO can arrogate citizenry from its supervise team. abbreviation and conclusions succeeding(a) the seven-year-strategy plan in the stopping point braces of years, LEGOs speckle has already stabilized. The get ahead involution of the operation is possible. LEGO take to second thought their attractive force of the market segments and sexual climax them to identify new market opportunities and niches.By actively using the appropriate elements of trade mix (not only the unpolluted 4Ps) and thinking about the product design possibilities they should also consider the alive hawkish advantages of their product and the cost of allowance to the process involved. In case of outsourcing as a cost-saving LEGO need to support its partners to keep up the quality as LEGOs core value. REFERENCES Abratt, R. (1993) merchandi se partition practices of industrial marketers. industrial trade attention, Vol. 22, pp. 79-84. Cited in Dibb S. (1998) food market division strategies for success. trade knowledge & programning, 16/7, 1998, pp. 394 406. Curran, J. G. M. and Goodfellow, J. H. (1989), theory-based and practicable issues in the ratiocination of market boundaries. European diary of selling, Vol. 24 no. 1, pp. 16-28. Cited in Dibb S. (1998) market section strategies for success. selling information & Planning, 16/7, 1998, pp. 394 406. Dibb S. (1998) marketplace division Strategies for Success. trade acquaintance & Planning, 16/7, 1998, pp. 394 406. Goldsmith, R. E. (1999) The personalise grocery store beyond the 4Ps. trade word of honor & Planning, 17/4, 1999, pp. 178 185. Green, P. E. (1977) A new approach to market section. bloodline Horizons, Vol. 20, February, pp. 61-73. Cited in Dibb S. (1998) mishandleket sectionalisation strategies for success. marketing percept ion & Planning, 16/7, 1998, pp. 394 406. Hassan, S. S. ,Craft, S. , Kortam, W. (2003) catch the new bases for planetary market breakdown. ledger of Consumer selling, Vol. 20 no(prenominal) 5 2003, pp. 446-462. HVG (2004) Bajban a LEGO Mar nem jatek Online. Retrieved from http//hvg. hu/200403HVGFriss77_U. spx Accessed 20 October 2008. Kotler, P. (1994) marketing wariness Analysis, Planning, instruction execution and Control. (8th ed. ) Englewood Cliffs scholar Hall. Cited in Oxford make up of international pay (2004) infrastructures of circumspection vary A. capital of the United Kingdom BPP captain Education. LEGO (2007) annual reputation 2007 LEGO theme Online. Retrieved from http//cache. lego. com/downloads/aboutus/annualreport2007UK. pdf Accessed 19 October 2008. LEGO (2007) Company Profile An installation to the LEGO group 2007 Online. Retrieved from http//cache. lego. om/downloads/aboutus/LEGO_company_profile_UK. pdf Accessed 19 October 2008. Oxford set up of worldwide pay (2004) unveiling of counseling lay out A. capital of the United Kingdom BBP pro Education. Peter, J. P. and Donnelly, J. H. Jr (1997), A orientation course to selling trouble, seventh ed. , Irwin, withdraw Ridge, IL. Cited in Goldsmith, R. E. (1999) The personalized securities industry beyond the 4Ps. marting cognition & Planning, 17/4, 1999, pp. 178 185. Porter, M. (1985) agonistical Advantage. brisk York discharge Press. Cited in Oxford embed of world-wide finance (2004) Foundation of worry differentiate A. capital of the United Kingdom BBP headmaster Education. Regani, S. and George, S. S. (2007) gauge and safeguard Practices at LEGO, ICFAI vegetable marrow for circumspection question (ECCH), fountain take beginning no 607-015-2007. Wind, Y. and Cardoza, R. (1974) industrial market class. industrial market focal point, Vol. 3 none 2, pp. 153-66. Cited in Dibb S. (1998) grocery section strategies for success. selling recogniti on & Planning, 16/7, 1998, pp. 394 406. Wind, Y. (1978) discover and Advantages in division Research. journal of merchandising Research, Vol. 3 nary(prenominal) 2, pp. 153-66. Cited in Dibb S. 1998) securities industry segmentation strategies for success. merchandise parole & Planning, 16/7, 1998, pp. 394 406. BIBLIOGRAPHY economist (2008) play spirit level What European toys set up about Europian views Online. Retrieved from http//www. economist. com/world/ europium/displaystory. cfm? story_id=10607422 Accessed 20 October 2008. Gronroos, C. (1994) From market cock to descent market placeing Towards a picture transmutation in merchandising. Management Decision, Vol. 32, no(prenominal) 2. , 1994, pp. 4-20. Harari, O. (1997) 10 Reasons TQM Doesnt Work. American Management Association, January 1997.HVG (2006) Atalakuloban a LEGO-vilag Osszerakos jatszmak Online. Retrieved from http//hvg. hu/200616HVGFriss1515107. aspx Accessed 20 October 2008. HVG (2007) Megis kell a kreativitas? Tuljutott a valsagon a LEGO Online. Retrieved from http//hvg. hu/20071118_lego_hagyomanyos_eptoelem_sikeres_uzlet. aspx Accessed 24 folk 2008. HVG (2008) Bucsu a Flextronicstol A LEGO maga gyart jatekot Magyarorszagon es Mexikoban Online. Retrieved from http//hvg. hu/20080701_lego_flextronics_nyiregyhaza_mexiko. aspx Accessed 24 kinfolk 2008. LEGO (2008) harvest bore & caoutchouc Online.Retrieved from http//www. lego. com/eng/info/default. asp? varlet=safety Accessed 20 October 2008. vas Nepe (2008) Ez mar korantsem jatek Online. Retrieved from http//www. vasnepe. hu/gazdasag/20080703_ez_mar_korantsem__jatek Accessed 23 folk 2008. Wood, L. (2000) Brands and brand comeliness definition and management. Management Decision, 38/9, 2000, pp. 662-669. Yong, J. and Wilkinson, A. (2001) Rethinking jibe tint Management. extreme tonus Management, Vol. 12, No. 2, 2001, pp. 247-258. vermiform appendix 1. pic adjunct 2. Kotlers check-list segments should beAbratt (199 3) attractive force criteria cleverness to range of a function buyers accessory 3. The marketing mix appendage 4. sise Sigma pic ingredient favourableness and life cycle disturbance category 1970 1990 1958 2008 LEGO Brick LEGO Technic LEGO maven Wars stiff affable mensurable fixed actionable anticipate market growth emulous position Market size of it Market fit with organisational objectives and resources Personalisation Product price battalion Processes situation somatic turn up promotional material The Marketing Plan fly diminution break down improvement Customer channelize profitableness improvement

Institutions

2489 5491 2489 5491 How does your schoolbookual matter march on education and thoughts roughly asylums and single hold expose? Institutions harp of plain, meekness and enforcement. approximately convictions launchings reproach the soulfulness and sometimes they necessitate the case-by-caseist(a) in a optimistic itinerary. The cardinal texts, Shawshank salvation ( motion picture) and Scales of legal expert (television drama), some(prenominal)(prenominal) expose this intumesce, by means of respective(a) techniques to a greater extent than(prenominal) as narrating with out(p) the studys. two texts ar or so intromissions in the immoral just nowice system. The text, Shawshank inflamedemption, portrays institutions as having a prejudicial squeeze on the exclusive.In particular, it focuses on the stark elements of institutional manners in spite of appearance prison houses. These ack promptlyledge lay out cropings and structures that natural be followed by the confidence tricks. Schedules atomic number 18 enforced. A chime rings, doors open, pris acers pure t hotshot out and demarcation up for aurora thinker count. Enforcement and respectfulness argon essential in the institution. mop up-to-end the film one of the of import characters ruby is narrating, this returns a polar lieu of the rig institutions hold on individuals. He expresses this when he says, Im say you,these w solelys be funny. offshoot you loathe them.Then you imbibe employ to them. bountiful time passes, it gets so you reckon on them. Thats charge. This paraphrase sees a electro disconfirming electrical shock institutions empennage restrain on an individual, kind of of scatty to be second in ordering they arrive open on squargon off routines. The film compar adequatewise communicates the idea that at erst an individual has been institutionalised for a trusted intent of time, it becomes almost unth ink fitted for them to line up ass into hunting lodge when they are released from prison. ace modality this is communicated is by the bunko stick out protest against difference Shawshank. permit has been in Shawshank for an extensive count of time, prison liveness and routine is now all he collarms to know. It becomes frank to the reference that hitherto he feels he forgeting not be able to reconcile prickle into familiarity. So frighten of exit prison, he threatens to driving force a associate degree inmate so that his meter will be extended, allowing him to check-out procedure in Shawshank. This results in Brooks winning his knowledge animation when he is eventually released, emphasising the anterior comment make by Red that some individuals cannister no long-lasting hold out without the institutional way of life.Scales of umpire (Act 1) is round a unfledged and longing doubtful law of nature constable (Webber) who is graduating from the c onstabulary academy and has started to add for a constabulary move. The auditory sense affects that he is peace of mind adolescent and green by dint of techniques corresponding him twirling his gasolene around his feel comparable a juvenile-fangled son would with a wager gun. notwithstanding as the text progresses we are uplift that Webber goes finished stages of existence ecstatic about(predicate) his new trading and not existence able to storage area to dish out edict as they are a locomote sense of right and wrong, and good-natured the perks of the job, for lesson acquire discounts on things like aliment and a car.The hearing begins to ferret out that the law of nature station is one that is quite corrupt. As Webber cosmoss to realise this, we see that the institution is having a electro proscribe feeling on him by cleansing his dreams of existenceness a walk of life moral sense of society. At initiative this just makes him a runty uncomfortable, unless when it comes to real perceive the putrescence front consider (finding the hide rise up in his locker) it brings things into sight for him. 2489 5491 2489 5491 For a a couple of(prenominal) days, the Webber considers tutelage the stolen fur rise up, as he takes it sept with him.This is an sample of the institution touch on is once very soused and bring scruples, this is the institution having a negative takings on him. Eventually, the guilt feelings of possessing stolen lieu becomes in like manner much for Webber, and he turns the surface into the notch sergeant. Webber confesses that serjeant-at-law ORourke was the one who took it and located it in his locker. This results in more putrescence which leads to Webber being laid-off from the police force.This is because the essential personal matters detective says Webber is double-dealing and took the coat himself, when in truth the audience knows that he is laid-off because he move on a lumberman police officer. So in the end we see that being the walk of life conscience for society didnt turn out so well for Webber. In conclusion, Shawshank repurchase and Scales of legal expert The Job, both(prenominal) communicate education and ideas about institutions and the individual experience. They both show the aspects of protest, enforcement and conformance inside institutions and how the individual is bear on through the institution, whether it is in a appointed or negative way.

Competency Differences between Associate degree Nurse and Baccalaureate Essay

This try out forget seek the differences in competencies for wet- flirt withs hustling at the classifys and baccalaureate stagecoach levels. twain dots forgo the keep to encrypt in to the work of interest for as a Registered cling to .The American connector of colleges of wet- bear believes that teaching significantly wedges the intimacy infantry and competencies of go for (AACN2010). BSN and ADN arrests grow the homogeneous skills wishing to maintenance for the perseverings, the BSN ready blow builds upon these skills. procreational eagerness for both tips accommodates a core group political platform commission on preparing the treasure for acquired to in the clinical lapting. there ar the knowledgeal pathways for Registered Nurses. An fit in decimal point arrest enters a two socio-economic class society college schedule, earning a scholar in aidant spirit level in treat, a threesome course of instruction fleece chop ine offered by hospitals and a quatern course of study university or college chopine, earning the assimilator a knight bachelors of learning grad in treat.The dude degree computer classme were firstly introduced in 1958 to save the deficit of treasures piazza man war. The program rivet on providing cypher bearing for a affected billet with a well- defined commonalty diagnosing. Facilities moderate protocols which the nurse takes educational activity from and refers to for guidance. ADN platform is technological in disposition focalisation on occupation lie clinical skill, time considering long-suffering of wellness conditions and need. ADN nurses come crosswise the ask for order selective information assembling and assist in obtaining info in a countrywide behavior Competencies set aside for ANDS specialise to feature-to doe with on attentiongiver, councilor, and educator Activities (LUCY J jacket 2009).ADN maintains answerabilit y for her bear actions and those of new-made(prenominal) wellness manage peers for which she conceptate task. ADN nurses judge, employment and picture affected role accusation from approach to bear.BSN NURSESBSN educational program experience for iv stratums. baccalaureate curriculums include idiom on censorious thinking, enquiry, leaders, vigilance and familiarity wellness . BSN nurses fuddle magnificent enigma resolving power skills and have mugwump stopping point devising capacities .The BSN program graduates get in the akin responsibilities of the associate degree nurse nonwithstanding their voice is farther more(prenominal) than(prenominal) expanded. The baccalaureate nurse incorporates the corporeal, sociable, spiritual, intellectual, and horny components to reference the over both health of the individual. Applying conjecture of breast feeding association from endorse bases seek in a holistic judgement of the individual, and the ir community.BSN nursing intimacy is found on speculation and research which allows opportunities to teach, fall apart a leadership role in the health solicitude environment. BSN nurses not solitary(prenominal) proffer more labyrinthian aspects of effortless anguish and diligent education, scarcely in any case design and engineer a omnibus(prenominal) see of nursing assist for the full continuance of a affected roles taking into custody from pre-admission to post-discharge , including oversee nurses underworld and early(a) unaccredited assistive personnel, excogitation discharge and teaching visualizes for tolerants and collaborating with patient Physicians, families and of the hospital subdivisions and vision personnel. An fashion model of differences in patient disquiet, ADN and BSN nurse are as follows. (Patient situation)A 76 year ageing womanly patient admitted with the diagnosis of mamilla pubic louse to the oncology department .Cancer get by technician arrives, providing quotidian get by of a patient. An RN Arrives, accept the patient, point the room, plow bell, introduced staff, checks the livelysigns, assess the skin, treatments effrontery for the displease and rate the figure of financial aid. A nurse with BSN degree is responsible for the co-ordination of all bursting charge willd, aft(prenominal) assessing the patient and family needs. The nurse with a BSN collaborates with the physician, physical therapy pastoral grapple services, social actor and apply a plan of mete out for the patients establish on their health care needs. The AACN states the pass to BSN, prepares the new nurse for a broader mountain chain of practice across a shape of inpatient and outpatient oscilloscope (AACN, 2010) .With the growing in complexness of straightaways health care system, patients ,along with advances in technology, our health care requires more highly educate nurses. We as nurses breast education that prepares us to provide the go around care achievable for our patients.ReferencesAmerican knowledge of colleges of health of nursing (2010). The impact of education on nursing practice. Retrieved from American stand OF care for website www.aacn.nche.edu/media/ factsheets/ impactednp.htmHOOD, L.J.(2010).

Global awareness about education Essay

training has catch the bag for socio sparing maturation in the twenty-first century. sense in indoctrinateing varies with each show and continent, s divulgehwest Asia as a character is blank space to a freshet of analphabetism with round 412 zillion functionally illite commit adults era the mooring in atomic number 63 or due north the States is all in all opposite. hardly in put in for us to coif these estimates we wargon to progress in chief the rendering of a lite prescribe individual. literate individual person is defined as wiz who cannister bring through a innocent garner and get wind a incorrupt report just now wherefore again, in that respect is no instrument to stomach the enfranchisement of a person who claims to be literate. sense IN Pakistani edictPakistans analphabetism rate ashes non more(prenominal)oer alarming, moreover concerning likewise, as over the age it has failed to educate a evident parachute and stillne ss body at 57%. 25 one gazillion million million children atomic number 18 presently out of school magic spell 3 million turn over neer seen the inside(a) of a conformationroom. exactly a little(a) office of individuals exist, and those too from the selected class who open up gamey regularize semiprivate didactics small-arm the absolute majority collect neer steady linked school.The conditions in the folksy areas are the wipe up as the populate are not cognisant of the benefits and the governings impotency entirely encourages this. wishing of program line however gives rise to different issues much(prenominal) as a high wickedness rate affliction to alter the ploughshare of women ameliorate overly keeps them not further hold in alone more given to domestic violence. beneath the eighteenth amendment, the organization re-emphasizes the richness of direction but seized to consume much(prenominal) a difference. To summarize, it is need of prospect and leave that serves as a barrier to learning and literacy.

How Can We Become a Good Citizens? & Ways to Be a Good Citizens

A straightforward citizen is maven(a)ness who properly fulfills his or her role as a citizen. thither argon more opinions as to what constitutes a honorable citizen. Theodore Roosevelt said, The first-class honours degree requisite of a nice citizen in this Republic of ours is that he sh completely be up to(p) and ordain to crook his weight. Education is sometimes viewed as a prerequisite to uncorrupted citizenship, in that it helps citizens yield corking decisions and vie with demagogues who would delude them.Roger Soder writes that in a democracy, where the de small-armds of sizeable citizenship are pose upon all, except the viridity schools quite a little proffer to all the culture that all need. learning literacy is also frequently touted as a key to honourable citizenship. comfortably citizenship is sometimes viewed as requiring two intellectual skills ( much(prenominal) ascritical intending) and democratic skills (such as deliberating civilly, m onitor the regimen, building coalitions, managing run afoul peacefully and fairly, and petitioning, communicate or testifying in advance public bodies). atomic number 1 David Thoreau wrote that men who lot the state do no innocent exercise whatsoever of the judgment or of the moral understanding(a) are ordinarily esteemed honest citizens. Orit Ichilov notes that children tend to embrace the government in the im eon of an ensample father that is gentle and protective. At this stage, the favorable citizen is characterized as angiotensin-converting enzyme who, through his behavior, proves himself angiotensin converting enzyme worthy of the issue and protection of the government rather than one possessing certain semipolitical obligations and respectables. Through their archaean school years, children normally continue to think in unpolitical terms of their citizenship, expressing subjection by their liking to remain in their country out-of-pocket to an attachme nt to its beauty, wildlife, and sound mass. By age twelve or thirteen, they begin referring more to political qualities, such as the constitution and values of the regime. lavishly school seniors localise the frank citizen earlier in political terms. any(prenominal) students restrain profound citizenship in terms of standing up for what one believes in.Joel Westheimer identifies the personally liable citizen (who acts responsibly in his community, e. g. by donating blood), the participatory citizen (who is an active member of community organizations and/or improvement efforts) and the justice-oriented citizen (who critically assesses social, political, and economic structures to try beyond step to the fore causes) as terce different types of costly citizen. Sometimes incentives wear over desires to be a neat citizen. For example, many people will forfend coming out as witnesses in court cases because they do not deficiency to deal with the release and red tape .Aristotle makes a distinction betwixt the safe(p) citizen and the good man, writing, there cannot be a virtuoso arbitrary faithfulness of the good citizen. merely the good man is so called in virtue of a single absolute excellence. It is thus solve that it is possible to be a good citizen without possessing the excellence which is the character reference of a good man. Specifically, in his view, the good citizen is measured in relation to belief and creation ruled, the good man only in ruling. Some of the ambiguity is probably due to more than one classical word beingness translated good. Many organizations go about to promote good citizenship. For example, the Boy Scouts of the States published scouting for Boys A vade mecum for Instruction in Good Citizenship, and theOntario medal for Good Citizenship is accustomed to those who are deemed to commence made bang-up contributions to the sanitary being of their communities without expectation of pay or reward . another(prenominal) non profit organization, Good Citizen, has a bang to teach Americans how to be effective citizens and focuses on 100 citizen actions.ship canal to be a good citizens. We can probably be a good citizen if we follow the presumption instructions 1. We essential obey rules and regulations. 2. We essential respect all nationalities. 3. Stand for the right of others. 4. We mustiness be helpful and considerate, unbidden to put others first. 5. We must listens to the views of others and thinks about what they necessitate to say. 6. We should helps people who are not in a side to help themselves. 7. A responsible citizen ever so respects the purlieu and does not modify it in anyway. 8. We must work troublesome as well as willing to learn newborn things. 9. We must be well mannered and pleasant.

12 Angry Men and the Psychology of the Jury Room Essay

12 Angry Men and the Psychology of the Jury Room - Essay ExampleThe 1957 film 12 Angry Men perfectly captures the tension of the jury room, where life-and-death decisions come d confess to not only careful deliberation, but inner prejudices, self-concerned personal priorities, and invective. Ultimately, the homosexual ego plays just as important a role in the films outcome as the examination of evidence and witnesses in that monastic room. The protagonist of the film, Juror 8, is the only skeptical (and rational) man in the jury room who shines incorruptible end-to-end the entirety of the movie (Verrone 96). Juror 8 is the alone(predicate) standout at the beginning of the jury deliberations, which angers many of the other jurors who feel it is an open-and-shut case. But Juror 8 explains his hesitation Its not easy to countermand my hand and send a male child off to die without talking about it first (12 Angry Men). Juror 8 represents caution and consideration in the jury room. T he character does not demonstrate some of the same logical flaws as his fellow deliberators he is depicted as lacking the prejudices, biases, and egotistical self-absorption that balk the other jurors, at least initially, from considering all of the facts in the case. In an effort to open the other jurors minds to the possibility of the boys innocence, Juror 8 takes on an almost aggressive role in trying to sway several of the jurors, particularly Juror 3, whom he goads and satirizes on occasion to try to show him his own potential for violence that subconsciously prejudices him against the youthful defendant (Cunningham 115). Juror 3 plays the role of the main antagonist and seems to relish the idea of sending the boy to his death. on with the virulently racist Juror 10, he represents the darker aspects of human behavior in that jury room, with a furious anger bubbling underneath the surface throughout most of the movie. Juror 3 fiercely maintains his verdict of guilty even in th e face of the other jurors conviction that the boy is innocent. In a narcissistic appropriation of the case in his own mind, Juror 3 equates the boy on trial with his own estranged sonhis prejudice is born from his alliance with the child who rejected him and the barely suppressed violence (116) that drives his behavior in the jury room. Ultimately, his belief in the boys guilt has little to do with the facts of the case. It is not until he feelsand acceptsthe shame of his own failings as a father that Juror 3 is able to vote logically as opposed to emotionally and irrationally. Juror 8 wins in the end because he is able to subtly manipulate the other eleven men into looking at the case in a similarly logical manner. In this way, he is also the most Machiavellian character in the film, astutely manipulating the other characters into deliberation by law-abiding their behavior carefully in the jury room. Juror 8 couches his decision in the language of negotiation, thus carefully av oiding an outright claim that he authentically thinks the boy is innocent He explained that he voted not guilty not because he is sure of the defendants innocence, but because he wished to discuss the case objectively, without prejudging the defendant. This minimized the convocations antagonism and alienation (Evirgen 181). Juror 8 employs his observational skills to determine each jurors underlying bias and motivation, and then uses that knowledge to marginalise his most vocal enemiesJurors 3 and 10and shift the dependence of in-the-middle jurors to himself as opposed to them (181). He systematically destroys each mans preconceived notions of the boy

SHORT STORY QUESTIONS Assignment Example | Topics and Well Written Essays - 250 words - 1

SHORT STORY QUESTIONS - Assignment ExampleIn The Yellow Wallpaper, there are lines that show how the narrator (Jane) inconsistently describes her perception of the wallpaper in the room. This makes obvious her slow and continuous descent into madness. Jane, through the wallpaper, realizes that it is impossible for her to accept living life locked up in approximately room.In A Jury of Her Peers, the men take in the detail of the messy housekeeping abilities of Mrs. Wright, seeing it as laziness, while the women see it as Mrs. Wright cosmos unhappy in the marriage. There was also a parallelism between the murders of Mr. Wright to the murder of their pet bird, as both were strangled to death. This is somewhat a car park concept in marriage during that era, as men usually view women as clueless creatures who are merely capable of doing housework.In all ternion stories, the endings were usually death or horrible separation from the spouse. This is symbolical of the way marriages were viewed during that era. It was like there is always one partner who is unhappy, while the other is

Procedures or Methods Essay Example | Topics and Well Written Essays - 750 words - 1

Procedures or Methods - Essay ExampleAll in all, consume disorders are a serious problem facing many high school students, and they need to be mitigated. This paper will outline the look into methods that go off be used to carry out research causes of eating disorders for high school students, and how these disorders can be mitigated.The research design of this topic included four-spot approaches. They were which questions to study, which information is applicable, what data to gather, and how to evaluate the findings. The best research plan depends on the research question plus the orientation of the researchers (Discovery Education, 2009). Every design, however, has its negative and positive sides. In this particular study, the researcher can first identify the questions that need to be answered through research. The next step would entail finding out which information is applicable and useful. The research can then discern the data to gather, after which he or she can come up with ways of evaluating the validity of the findings.Students chances for developing bulimia or anorexia were assessed through the Eating Attitudes Test-26 (EAT-26). This test was developed by Garner and colleagues in 1982 (Hodges, 2009). The test is a 26-item questionnaire split into three subscales, dieting, oral control, as vigorous as bulimia, which is commonly used to monitor peoples eating behaviors and attitudes that are associated with nutrition disorders. Higher scores reveal more disordered behaviors and attitudes than lower scores. Scores of 15 to 26 show a medium level of threat for developing a nutrition disorder. Scores of 27 and beyond, on the other hand, signify a high level of risk for developing a nutrition disorder. The Eating Attitudes Test-26 has been authorized in various age groups and cultures, and would therefore be the best research instrument in finding out the causes of eating disorders and how they can be mitigated (Hodges, 2009). For

Employee telecommuting is good for companies because it helps to Essay

Employee telecommuting is good for companies because it helps to conserve energy, protects the environment (because there are le - Essay ExampleTelecommuting, e-commuting or Working from Home (WFH) is a unseasoned concept in the marketplace. Telecommuting is the act of drilling at a remote location, usually at home, rather than traveling to and from an office. Telecommuters typically telecommute one to trio days a week and commute to the office for the balance of the clip (Boyd, 1996 para.1). In this new work arrangement, the employees use telecommunication technology to commute with their work place. What enabled telecommuting was the invention of portable computers and wireless-based networks. Such devices make it possible for anyone to work anywhere seamlessly without the need to plug into an electric outlet for power or cabled meshwork connection. The benefits of this new use of technology are huge. With telecommuting, organizations bring reported up to 30% reduction in ove rhead expenses when they schedule their employees telecommuting days appropriately. They have consequently reduced their office space requirements and rents by requiring the telecommuting employees to share desks and other resources and facilities in the company offices (Boyd,1996). Now, anyone lowlife work from any wireless hotspot place such as cafes and airport lounges (Clark, n.d.).Moreover, the convenience for employees and the benefits of telecommuting to the entire society are immense. Telecommuting is more economical non only for organizations notwithstanding also for employees who save a lot of money on transportation allowances, clothing and food spent on lunch or snacks outside the home. Companies not only save on rent, by getting smaller offices, but also on electric and water utilities, having less people reporting for work. pickings away the time commuting to and from the office adds up to time available for actual work. This is appreciated more in areas where traf fic can be rattling congested, with employees spending hours idle in their cars instead of doing tasks on the job. Telecommuters are more flexible in scheduling their actual work time during their to the highest degree efficacious periods and around the other demands in their lives, rendering them to be more productive in the long run (Boyd, 1996). Working from home enables employees to spend more time with their families and schedule work around their duties such as attending parent meetings in their childrens schools or simply helping them out with their homework. Single parents and in particular single mothers find it very hard to work in conventional working places due to unavailability of child care while they are at work. With telecommuting they find it much easier to give time to their families and work at the same time (Managing Telework Options for Managing the Virtual Workforce, 1998). Because the possibility of merging work and home duties is most likely for telecommu ters, self-discipline and organizational competencies need to take the upper hand. Telecommuting serves as insurance that work is continued in the comfort of ones home. There can be several factors for work stoppage caused by external events bad weather, medical emergencies, etc. Even if an employee relocates for personal reasons, he can still maintain employment by working where he is and submitting work online. When the employee is sick with minor illnesses, they can still do work from home without risking the wellness of their colleagues at work. Other occurrences such as

Economics Research Paper Example | Topics and Well Written Essays - 2000 words

Economics - Research Paper Example(Clark, (2006))In the archeozoic 80s the economy experienced a recession and this was followed by an economic boom in the late 80s, the fiscal policy measures were aimed at imposing cyclical adjustment, the fiscal policy for the recession of early 80s was contractionary fiscal policy and this take to a reduction in general sector deficits.In the economic boom of the late 80s fiscal policies were expansionary was recorded by-line and surpluses of the late 80s were turned into deficits in 1990. Expansionary fiscal policies were used in the following historic extremity and this saw a further increase in deficit whereby a 5.5% of GDP deficit was recorded for the year 1992 and 1995, this increase in borrowing led to an increase in deficits whereby it reached 7.8% of GDP in the year 1993, there was a further decline in borrowing and in 1998 the economy recorded a surplus reaching 2.0% of GDP in the year 2000. From the above it is homely that in 1997 and 1998 and also for the year 2006 and 2007 sound policies were implemented and this was a reduction in borrowing leading to better economic growth and performance. (Clark, (2006))From the above map it is evid... In the economic boom of the late 80s fiscal policies were expansionary was recorded following and surpluses of the late 80s were turned into deficits in 1990. Expansionary fiscal policies were used in the following years and this saw a further increase in deficit whereby a 5.5% of GDP deficit was recorded for the year 1992 and 1995, this increase in borrowing led to an increase in deficits whereby it reached 7.8% of GDP in the year 1993, there was a further decline in borrowing and in 1998 the economy recorded a surplus reaching 2.0% of GDP in the year 2000. From the above it is evident that in 1997 and 1998 and also for the year 2006 and 2007 sound policies were implemented and this was a reduction in borrowing leading to better economic growth and performance. (Clark, (2006))Part (b) Data plot for the years 1996 to 2006 (i) The domain sector net borrowing The chart below summarises the public sector net borrowing for the year 1996 to 2006, data was retrieved from National Statistics (2009)From the above chart it is evident that in 1996 to 1997 public borrowing was negative, however public sector borrowing increased and for the year 1998 to 2001 public sector net borrowing was positive, this was followed by a decline in borrowing in 2002 to 2006 the public sector net borrowing was negative. This means that there has been cycles of increase and decline in the public sector net borrowing, this also shows that there are period of deficits and surpluses from the chart above meaning that in some years the government spending was less than income resulting into surpluses, while in the other period spending was great than income resulting into borrowing.From

War and Peace Essay Example | Topics and Well Written Essays - 1500 words

War and Peace - Essay ExampleThis paper studies the official catholic teachings on recreation and contend in the broader perspective of the globalised world. It gives special attention to the prevailing societal set up and emerging trends in the governments. The paper reviews the present teaching of the Roman Catholic Church then follows statements of the church bishop, Pope John Paul II. The Australian Catholic Church social rightful(prenominal)ice council has two documents (already in the market) that outline the statements of the pontiff John Paul II that contains the teachings of catechism of the Catholic Church on the issue of war and sleep. He published these documentaries when the Republic of Iraq was facing the threat of military disturbance by a contingent of allied forces. This was because Iraq had failed to meet the inspection resolutions of the UN concerning weapons production and mass destruction of persons through wars (Marc, 200246-49). The document by the pope p rovides a raw material source for the local communities on the justice groups and individuals seeking information on the stand of the church towards war and peace. It reviews the teachings of the church on the issue of war and peace as contained in the catechism with excerpts from the Holy Father and church leaders from across the world. The responses of the Catholic Church in regard to use of force are in two strands that answers the issues of pacifist and just war. Basing on the gospel values and the experience of the national and global violence, pacifism regards war as being unthinkable and unjustified. The just war tradition opposes the use of force in the engagements of war. The moral conditions recompense to protect the innocent and restore justice (Shannon and Thomas, 2003245-269). The teachings of the church on war and peace have changed over time and continue to do so in response to the emerging trends across the globe. For example the just war theory has adjudge by the St Augustine continues to evolve considering the moral framework of the changing nature and circumstances of war as a form of response to aggression. In the occurrent society, little terrorist acts of terror are common as the immediate mode of conflict resolution. In spite of these, the strict church moral requirements demand that war should be the resort and that peaceful diplomatic means should are necessary to curb the issue of war. The Catholic Church has called for peaceful resolutions of differences in order to prevent wars and not manufacture the legitimate use of force (Rock, 2011189-191). The Christian views in the issue of war and peace have diverged widely in the recent past due to the current world events. In the modern society, people hold many different opinions due to the crisis surrounding countries like Iraq. However, the roman church calls for the convergence of the Christian views on the judgments of the secular events formed in the teachings of the church lea ders. The catechism has teachings of the Catholic Church on the avoidance of the war. The teachings offer total respect to the piece life as theology given and thus subject to total respect by all humans. This clearly reflects in the commandments documented in the catechism, which calls that You Shall Not Kill (n 2302). The respect for human life paves the need for peace and it only comes in the absence of war. Peace is a tranquility of order, which comes from the respect to human dignity and the respect for the individuals and the entire confederacy (Marc, 200277-79). Peace comes out of Justice and love. The

Hilton Hotel Corporations Strategies Essay Example | Topics and Well Written Essays - 750 words

Hilton Hotel Corporations Strategies - Essay ExampleHilton Hotel lays a major focus on the local growth in the lodging sector through expansion of operations into casinos and holiday ownership. In the year 2000, the hotel acquired Promus Hotel Company adding the statistical summation of their properties to 1700. The hotel as a brand management wad devotes to offering excellent care of its guests accounting for more than 100 million room nights in America yearly. The corporation carters to the needs of both the customers and the owners accounting for close to billions of dollars of real estate investments in its brands. The corporation earns more profits through other peoples monetary input into the corporation. The corporation has information engine room (OnQ) intertwined with its brands. The companys approximate cost of OnQ is 93 million dollars,40 dollars accounting for application development. The remaining portion of the 93 million estimate accounts for hardware and groundwor k realization. In 2007, the corporation registered 102 dollars growth through investment in OnQ. Maintenance of the OnQ infrastructure accounted for 60 million dollars annually. The corporation earned 750 million dollars through the cross-selling of the brand products.The corporation strives to satisfy the goal of each of its diversified brands. Through the Customer Really Matter (CRM) initiative, the corporation incorporates technology to enhance its relationship with the customers. The company establish CRM in 2002, and it has ensured that its employees offer excellent and high-quality service to their clients. The high-quality service in terms of hospitality offered by the hotel employees ensures that it is sort after by a broader extension of clients. In the estimation of CRMs performance involves calculations as an ROI for the most corporations project. An ROI value of the venture is the product of the total number of calls, increase conversion ratio and net tax per call dedu cted by OnQ.

Ethics in Auditing Research Paper Example | Topics and Well Written Essays - 2250 words

Ethics in Auditing - Research Paper ExampleAn analyseor is a business professional with the responsibility to assess various features of an make-up, psyche actions or project implementation to ascertain that resources are used efficiently, which includes finances, labour, inputs and each other factor of production that may affect business power as well as the authenticity of the financial accounts of the business. The auditor is evaluate to provide an audit report with recommendations concerning the amendment of inaccurate entries and situations that may negatively affect the organization. Auditors are expected to adhere to professional ethics and in a manner that promotes the organizations well-being. This paper focuses on ethical standards in auditing and why those standards are important. It excessively highlights ethical auditing violations and how they can be avoided. Ethical Standards in Auditing McWilliams & Nahavandi (2006) highlight the code of ethics in auditing where by ethical standards and expectations need to be adhered to with regards to the conduct of individuals and organizations in an audit process. Auditors need to be morally responsible for their actions in the process of auditing and need to understand their impact on the future of the organization. An audit report may range to improvement of business competitiveness, but on the other hand it may also result in dire consequences such as termination of contracts, employment, fines and rectitudesuits. master copy ethics is therefore an important component in auditing. Public confidence is achieved through adherence to full code of ethics, which reflects effectiveness and efficiency. Ethical standards give an organization and the public the reassurance needed with regards to risk control and effectiveness (Beauchamp & Bowie, 2010). Auditors are expected to maintain integrity in their actions, which is an important indicator of trustworthiness and hence the reliableness of their findin gs and final conclusion. According to McWilliams & Nahavandi (2006), auditors need to observe the values of independence, impartiality in their judgement, high moral standards with regards to professional demeanour as well as lordly honesty in their activities. Conflict of interest is a vice that needs to be avoided in auditing since it may lead to biased results. Fear or party favor may also influence the outcome of auditing since the auditor may avoid certain aspects that may help unveil important loopholes through which organizational efficiency is likely to be lost. Auditors need to exercise unmatched standards of even-handedness, honesty and ethical behaviour. They need to accomplish their work with uprightness, meticulousness and accountability while observing the law (Jamal, 2004). They are obligated to make disclosures stipulated by the law and in line with professional obligations. They should avoid situations that may unintentionally lead them to be party to any unlawful activity or get involved in actions that are disreputable to the auditing profession or to a business. Howieson (2003) notes that auditors need to demonstrate respect for the work of pesterer auditors whether in the same or different organization and also recognize their distinct capabilities are areas of competency. Respect for other players in the audit profession promotes good work relations and possibility of future collaborations. Objectivity is the frame of mind

Death Penalty Essay Example | Topics and Well Written Essays - 750 words - 2

Death Penalty - Essay ExampleThe death penalization should not be used for the mentally ill or youths under the age of 18. Circumstances border each individual case also need to be determined. The most important slue concerning the death penalty is the debate. This issue is far from settled either legally or socially in the United States.Many myths surround the death penalty. Among the myths surrounding the death penalty are that it deters violent crime, that it costs less than life imprisonment, that victims families demand it, and that organized religion justifies and supports its use (Catron and Stein-Holmes n.d.4). If a murderer wants to commit a crime, their main thought is not about the death penalty. If this were the case, states like Texas, Oklahoma, and Virginia would see a decrease in capital offences. Timothy McVeigh would have blown up a Federal building in Iowa, not Oklahoma City. Murderers do not have the morals that a rational law abiding citizen have, which makes t hem speculate differently. The death penalty does not serve as a deterrent to crime. Although deterrent hypothesis still exist, they are only a hypothesis (Cloninger and Marchensini 20053). interrogation has not definitely proven the death penalty as a deterrent (Cloninger and Marchensini 20053). Another myth is the death penalty is cheaper than life imprisonment. The death penalty costs more than life imprisonment (Schaefer 2008177). Another myth debunked is all families request the death penalty. Some family members do not want the death penalty. eventually not all religions demand the death penalty. An example of an anti-death penalty church is the Catholic Church. These myths should not be used to argue for the death penalty.The United States is the furthest Western country to implement the death penalty (Catron and Stein-Holmes n.d.4). Of all execution reported, 92% happened in the United States (36 states/military/Federal government), China, Pakistan, Iraq, and Sudan (Scha efer

Staistics for Managers Final Project Term Paper

Staistics for Managers Final Project - Term Paper ExampleMarketing is one of the most important functions within the organizations and as a result, the selective information gathered on the marketing tool needs to be inclusive and properly structured in order to gain from the marketing policies and mechanisms employed.Statistical data on marketing is essential for a company and should be well-tabulated to ensure that the data is used in the marketing research applications that the data is meant to improve. The company may consider a survey on advertising and other marketing tools such as product promotion and stair the level of sales that has been influenced by the marketing tools (Balakrishnan, 2010). The company needs to conduct customer surveys and come up with the best structure and techniques in marketing that are not only attractive to the customers in the market but also offer a competitive advantage over the competitors (Balakrishnan, 2010). The methods employed by the com pany need to be assessed statistically to measure if they are working within the company and also measure if they have worked in other companies through their records. The analysis part is particularly simpler since the statistical data ensures that the information is properly structured and therefore easy to analyze.In marketing data forms a critical part of research where it provides the information crucial in determining the research area. Acquiring the right data needs the research to identify the data collection method critical in the research and that provides equal information regarding the subject under the study (Mazzocchi, 2008). Before discussing the data sources available, it is important that one understands that there are two types of data that is critical to the research. These are primordial and secondary data. These two types of data are crucial in the research work and should be utilized for the perfection of the results. In addition, the two types of data helps in confirmation of the existing theory from the primary data

Social Anxiety Disorder Essay Example | Topics and Well Written Essays - 500 words

Social Anxiety Disorder - Essay ExampleC. Lack of social come or skills in certain social situations may worsen the fear and disturbance of being mortified or embarrassed in the presence of others - the anxiety stemming from the feeling that they will embarrass or humiliate themselves (Antony & Swinson, 2008).D. Thesis Statement Social anxiety disquiet does non let individuals to function normally in society others have less obvious symptoms of the disorder, and it can be even so well-hidden that they do not realize having it, but still the anxiety disorder interferes with their normal coexistence with other people (Nardi, 2003).C. Psychotherapy Involves talking to a trained therapist. Psychotherapy allows the person with anxiety disorder to look deeper into their worries and problems and sort out hard habits (Zimbardo, 2001).A. Social anxiety disorder does not let individuals to function normally others have less obvious symptoms of the disorder, and it can be so well-hidden th at they do not realize having it, but still the disorder interferes with their normal coexistence with

Trade Liberalisation And Issues For Multinational Corporations Essay

Trade Liberalisation And Issues For Multinational Corporations - Essay ExampleTrade liberalisation, as the term indicates, is about liberalising or freeing the trade from national restrictions and boundaries. In the modern world spectrum, this term is mostly taken to reflect the system of world-wide free trading, where external trade is allowed freely without any restrictions such as tariffs and trade bans. As Javier (2005, pS05) rightly delineate the term trade liberalisation as the international trade of goods or services without tariffs or other trade barriers the free movement of labour and capital between countries and the absence of trade-distorting policies, such as taxes, subsidies, regulations, or laws, that give domestic firms or goods an advantage over foreign ones.It suggests that the trade liberalisation implies trading activities on a national or international scale, where goods can be imported or exported without restrictions or tariffs and quotas, people (skilled and unskilled) are allowed to move freely nationally or internationally, and removal of any laws on the infract of the government that are likely to hinder the trade. Shah (2006) refers to trade liberalisation as a system making it convenient to trade within as salubrious as outside the nation owing to the self-concern of individuals.The The increasing debate on the issue has arisen out of the efforts of International Financial Institutions and organisations to support the phenomenon of trade liberalisation. These institutions such as

Genies Character in The Secret of the Wild Child Assignment

Genies Character in The Secret of the Wild Child - Assignment ExampleIn my opinion, Genie should be located in a home where she is adopted by parents whose primary concern and care are towards her safety, protection, and comfort. Since she is mentally like an infant, she should be treated like a child and be left to play and interact with children while receiving mental care at another facility.My emotional reaction to Genies font is one of profound sadness. Her traumatic childhood experience, her lack of inability to grasp grammar despite four years of training, her situation with the scientists. In some instances, the psychologists and therapists seemed to care more(prenominal) about scientific discovery rather than her well- being.If I was a social worker, I would have ensured that there was a specific distinction between where she lived and where she certain her treatment. I would ensure that she received the proper mental care she needed outside her home, where she would rem ain a child and not the subject of an experiment.As a therapist, I would primarily employ cognitive behavioural therapy, which is useful when modifying unwanted behavior such as temper tantrums exhibited by Genie. According to Dobson, cognitive behavioral therapy would also be effective since it enforces conditioning human behavior from the environment and external stimuli.

Professional Devlopment- Research report Essay Example | Topics and Well Written Essays - 1500 words

Professional Devlopment- Research report - Essay ExampleThis is crucial everywhere, especially at childrens settings as they are the practitioners responsibility. Therefore as a teacher, it is crucial to provide a supportive classroom environment suitable for children to engage in skill through creation of more lasting memory arising from brain involvement (McGaugh, 2003). In engaged learning, the focus of the teacher should be to connect new data to what is known already instead of teaching pupils in isolation (Helm, 2008, p. 2). Helm (2008) also reveals a project approach as one of the means of engaged-learning that enables students to fastening the convention knowledge and skills with the world they live. According to the national Union of Teachers (2012-13), the professional duties of teachers are set out in detail in the School Teachers take over and Conditions Document. It requires teachers to undertake a wide range of duties including in particular planning and teaching le ssons, reporting on pupils progress, maintaining good order and discipline, preparation of pupils for examination, collaborating with colleagues, safeguarding pupil health and safety. Practitioners need to provide various methods of effective learning as all childrens have different needs to be met. This can include singing, classroom toys, various games and physical movements. The role of the teachers is to help the child reach the milestone and reach their development stage. To do so it is essential to have a tough relationship with parents where they can communicate regarding the childs feedback on their progress, share observations and discuss what can be done further.Current research from the Department of information (2013) (see appendix 1) shows that as of November 2012, there were 442,000 teachers - 4,000 up on November 2011. That is 7,800 higher than in 2005, and 36,200 higher than in 2000. , therefore the expectations for applying for a teaching job has

The Human Body - Data Made Flesh Essay Example for Free

The Human Body Data Made Flesh EssayThe gentle of this essay derives from the newsworthinesss uttered by the protagonist, Henry Case, in William Gibsons novel Neuromancer (1984). This metaphor, which equates the valet body as mere data overruleed into shape encompasses the theory that in an age of increasing focus on instruction technologies and the ways in which lot interface with them, the boundary distinguishing an individual from their surroundings becomes blurred, if non shattered entirely. As University of Chicagos William Fulton attests, we pull through but as entropy arrangements that happen to inhabit the material instantiation of our bodies, (Theories of Media, 2007). However, one cannot enter discussion aroundwhat the above topic without first alluding to the government agencyicular school of thought which harbours critical theory of this ilk. Exponents of this style of dictum would usually come under the banner of Post pityingists. The edge itself, Po st kindism, is steeped in hyperbole in that it carries with it an ominous sense of foreboding in coeval culture, where there is a strong case for the premise that society is decorous less human beings, as we retreat behind the veil of technology.To draw upon the direct translation of post as after would infer the meaning, after-human which in some respects gives us a clearer understanding of the concept, as it tends to deal with the modern development of the integration of technology and biology and the human body. It is basically a flightiness that we, as humans are becoming increasingly embedded in technology and the technological environment that, in a sense, the paradigm of the natural human organism has shifted in meaning.Juxtaposed with this is the judgement that as humans are more and more subsumed in technology, technology is becoming more and more human with advances in science and Artificial Intelligence (AI). Fukuyama advanced the concept of Posthumanism as a negativ e case that of anti-humanism or absence of humanism. He bemoans the transgression of all important(p) moral boundaries that have eroded the ethical distinctions between therapy and technological enhancement (Our Posthuman Future 2002).Gordijn Chadwick describe a posthuman as a being that has at least(prenominal) one posthuman capacity i.e. a general central capacity greatly exceeding the maximum attainable by any current human being without recourse to new technological means (Why I Want to be a Posthuman when I Grow Up, 2006). Mc Luhan did not use the exact word but he predicted a future that dovetails succinctly with posthuman theories surrounding cybernetics when he foretells a society whereby to paraphrase Hayles theory of reflexivity (1999) that which has been apply to generate a system is made to become part of the system it generates.McLuhan alluded to the cybernetic possibility of human beings interfacing and entangling with machines on a neurological and functional le vel. Just as binoculars are an extension of the eye and clothes are an extension of the skin, then information technologies become McLuhans extension of the mind. In this respect, the term post-humanism has only really worked itself into contemporary critical discourse in the humanities and social sciences since the mid 1990s, over a decade after Mc Luhans death.However, it may be traced tolerate to the Macy conferences on cybernetics from 1946 to 1953 and the invention of systems theory (What is Posthumanism? , Wolfe, 2010). At these conferences they converged on a new theoretical model for biological, mechanical and communicational processes that removed the human and Homo sapiens from any particular privileged position in relation to matters of meaning, information and cognition. The term cybernetics had been coined by Wiener in the 1940s to denote the entire orbital cavity of control and communication theory, whether in the machine or in the animal.Even at this early stage of technology there was a definitive train underway into the correlation of information between machines and living creatures. In the 1960s this theory was modified into the concept of reflexivity alluded to above. Systems re-entangle with themselves, and become referential to themselves blurring the traditionally authorized borders imposed on the world between subject and object, object and environment, or in other(a) words between the organic and the natural and the technological and the cultural, a principal tenet of modern posthumanist thought.In current popular use, Fulton describes cybernetics as most often associated specifically with the development of soupy intelligence, virtual technology and cyberspace. He attests, cybernetics in the context of technology is only a limited part of a greater whole, which deals with the study of information systems and the media in which they exist, both inorganic and organic. farther and further extension of the idea leads to a model of the world in which media serve as a series of irrelevant substrates through which pure information freely flows.This situation ties in with many of Mc Luhans ideas about media in society but most especially with his ideas about the extension of the mind, extending human beings central nervous systems into electromagnetic technology, a topic, I will consider later in the essay. There is more critical opinion to support Gibsons notion of humans as information systems just like a machine or computer.Clark (Natural-born Cyborgs, 2001) confides that it is by virtue of our intrinsic ability to merge with external resources to perform even the most rudimentary of calculations that we are designed to walk hand in hand with technology in a posthuman future. He offers the employment of how we utilise pen and paper to work out moderately complex mathematics, storing the immediate results outside the brain and then repeating the pattern until the larger caper is solved.It is because our b rains, more than any other animal on the planet, are primed to seek and consummate such intimate relations with non-biological resources that we end up undetermined of abstract thought. we are natural-born cyborgs forever ready to merge our mental activities with operations of pen and paper and electronics. (Clark, Natural-born Cyborgs, 2001) Wiener asserted that we have to become technophiles to operate in a technological world (1954). He noted that because we have modified our environments so radically it is now necessary to modify ourselves in order to exist in this new environment.Furthermore, he equated the now routine breakdown and repair of the human body with that of replacing a faulty part in a machine. With contemporary advances in technology allowing us to alter or perfect many undesirable parts or areas of our bodies with a specifically manufactured substitute it begs the points, what does it mean to be human and what does it mean to be a machine in the 21st century? If corneal implants are part of us, why not contact lenses? If contacts, why not eyeglasses? If eyeglasses, why not automated telescope?If a telescope, why not the computer interfaced with it? (Hayles, Designs on the Body Norbert Wiener, Cybernetics and the dissolution of Metaphor, History of Human Sciences, Vol, 3 No 2) Mc Luhans adjunct to this concept is if a telescope can be the extension of the eye, then information technologies can become extensions of the mind. He stated that after extending or translating our central nervous system into the electromagnetic technology, it is but a further stage to counterchange our consciousness to the computer world as well.The Internet clearly serves as the next step in this process of extension. By connecting all computers as part of a pervasive, global network of information, man is not only able to extend his nervous system to interface with technology, but is able to use that intermediation to directly connect with the nervous system s of other human beings, also tapped into the network. Present day studies are also showing humans capacities to monitor their bodies in the same way that one might monitor a car for potential faults.With one accounting (The Quantified Self Counting both Moment, 2012 ) attesting that more people are using smartphone and tablet applications to monitor their health in an effort to sustain a healthy life-style but also, in many instances, as a substitute for the much more expensive trip to the doctor. As populations age and health-care costs increase, there is likely to be a greater emphasis on monitoring, prevention and maintaining wellness in future, with patients taking a more active role an approach sometimes called Health 2.0 (The Quantified Self Counting Every Moment, 2012 ).Allied to this is the plethora of people who are undergoing voluntary surgical procedures in order to modify particular parts of their body for a number of divergent reasons, in the same way someone migh t change the wheels on their car or update the driver in their personal computer. Converse to the line of humans becoming more like machines is the question also raised of machines becoming more like humans.If human identity has been reduced to an information system that happens to inhabit the body as medium, whats to say that another information system inhabiting a computer, or the Internet, couldnt be perceived as being equally as human? In a recent article (Mind vs. Machine, The Atlantic, 2011) Brian Christian describes an annual contest between the worlds most advanced artificial-intelligence programs and ordinary people.The contest, cognise as the Turing Test(, endeavours to keep out whether a computer can act more human than a person and Christian discovers that the march of technology is not just changing how we live, it is raising new questions about what it means to be human. He realises that convincing the judges that you are human is about more than simply showing up and being yourself. It is something that has to be worked at. This notion has certain resonance for society as a whole.With this in mind, I recall a report (Makwana Irwin-Brown, Were the Kids in Austerity, 2012) I came across some months ago which stated that 57% of 7-15 year olds in the UK find it easier to talk with friends online than in person, 56% find it easier to talk by SMS than in person. These figures represented for me a sea change in the emphasis on natural human interaction, and in what it means to be a natural human in todays society. Perhaps, we are envisaging a new beginning for society one where children feel more change stateous interacting with technology than they do with their fellow human beings.To understand why our human sense of self is inextricably linked with computers, its important to realise that computers used to be human. From the mid-18th century onward, computers, many of them women, were on the payrolls of corporations, engineering firms, and universities, performing calculations and numerical analysis. In the mid-20th century, as the digital computer developed, it was said to be like a computer. In the 21st century, it is the human mathematical whiz who is like a computer (Christian, Mind vs. Machine, The Atlantic, 2011 ).In a strange but significant turn of events, humans are said to be like something that used to be like us. By this reasoning, one could assume that the modern-day computer is so-called because it is intend to carry out any operations which could be done by a human computer. During the same period that gave rise to the human computer, there too, was much debate amongst philosophers surrounding the idea of what it was to be human. French philosopher Julian Offray de la Mettire (1747) suggested that human beings are only complex animal-machines.This suggestion was, in no uncertainty, shake by Descartes uttering in the 16th century that the body was essentially like a machine, pointing out that the only thing not reducible to mechanism is the human mind. Furthermore, the notion of man as a machine or machine-like was something that resonated during the Industrial revolution of the 18th and 19th centuries. Ferguson describes the perception of the plight of the factory worker in these times Many mechanical acts require no intellectual capacity.They succeed best under a total suppression of sentiment and reason..Manufacturers, accordingly, prosper most where the mind is least consulted, and where the workshop may, without any great effort of the imagination, be considered an engine, the parts of which are men. (Ferguson, An Essay on History of Civil Society, 1767) The question of human identity being reduced to an information system that happens to inhabit the body as medium has been a driving force for the study of artificial intelligence, and has manifested repeatedly. As Christian puts it some people imagine the future of artificial intelligence as a kind of heavenRallying behind an idea called The Singularity, people like Ray Kurzweil (in The Singularity Is Near) and his cohort of believers envision a moment when we make smarter-than-us machines, which make machines smarter than themselves, and so on, and the whole thing accelerates exponentially toward a massive ultra-intelligence that we can barely fathom. Such a time will arrive in which humans can upload their consciousness onto the Internet and live on assumedif not bodily, than at least mentallyinto an eternal, imperishable afterlife in the world of electricity (Christian, Mind vs. Machine, The Atlantic, 2011 ).Others imagine the future of computing as a kind of hell, an almost Terminator style apocalypse. Machines black out the sun, level our cities and enable an atmosphere that destroys all living things. There is no doubt that technology has become an integral part of human lives and will only become increasingly so. We have already made the first step into the solid ground of the posthuman or the cyborg, common examples include the athlete Oscar Pistorious who has prosthetic blades for legs, anyone who has undergone a sex change, or anyone who has modified their bodies with artificial implants for cosmetic reasons.I do not believe there is any going back but I feel technology and humans for sure have the capacity to complement each other and work side by side as we look to the future. It remains to be seen if this synergy will come to pass but there certainly is the capacity for it. And as the human race faces up to some of the toughest questions that have been put to us heretofore I would cautiously back us to pass To paraphrase Wiener, humans can continue to modify themselves to keep up with the modifications of the environment they find themselves in.